Project All Star Lanes
Although shopping centres are often an easy destination to find, once shoppers are on site they can be an extremely difficult place to navigate. This means it is vital for many retail environments to provide clear and efficient wayfinding signage.
All Star Lanes needed to raise their profile due to this exact predicament and asked us to produce two very different solutions. One was a bespoke sign fitted 12m up from ground level. Manufactured from lightweight aluminium framing, consisting of individual roundels and internally illuminated by LEDs, the sign projected from the bulkhead of the shopping centre. The other project was a column-mounted, double-sided sign fitted at the top of an escalator, fabricated from acrylic and stainless steel. Again, this installation was complete with LED internal illumination.
Both solutions work extremely well in identifying the location of the bowling alley whilst fitting perfectly into their vibrant shopping centre surroundings.