• Day view of pergola freestanding logo and face mounted acrylic LED illuminated lettering.
  • Night view of pergola freestanding logo and face mounted acrylic LED illuminated lettering.

Chestnut Plaza

After being awarded this project for Westfield Stratford City’s new external restaurant pergola, ASAP worked closely with the design team to ensure that the signage was strong and robust whilst using a minimal support structure. The solution had to have longevity in terms of both aesthetics and durability.

Shaped internal and external supports ensure that this sign sits perfectly on the edge of the pergola. Internal LEDs give an even glow to ensure that the signage is effective during night or day, attracting customers to use this fantastic external space. The signage remains effective whilst having a minimal aesthetic interference on the pergola itself.